Email Deliverability

Emails are an inevitable part of today’s corporate and personal life. But do you know what mechanisms a standard mail exchange process follows? Well, multiple elements are included, like email protocols, email service providers, mail user agents (MUAs), message submission agents (MSAs), mail delivery agents (MDAs), etc. …Continue Reading: What’s the difference between SMTP, IMAP, and POP3 email protocols?

This week’s blog comes from Yanna-Torry Aspraki, Business Development & Deliverability Specialist at EmailConsul. In this blog, she gives expert insight into the world of email deliverability and covers the ins and outs of how you can improve yours…Continue Reading: Mastering the Art of Email Deliverability, by Yanna-Torry Aspraki

In a soft bounce case, the servers will keep trying to send the email. For hard bounces, the email is rejected and the servers will not try to send it again…Continue Reading: What is an email bounce and how does it affect deliverability?

Domain Name System Security Extensions also known as DNSSEC is a set of protocols that work alongside the well-known DNS or as some call it the “phonebook of the internet”. …Continue Reading: What is DNSSEC?

The objective of FCrDNS is to reduce the amount of incoming spam that is processed by a mail server. This check happens as soon as a connection is made to your SMTP server, prior to any other header information being received…Continue Reading: How FCrDNS affects email deliverability & security

One element of the marketing mix that’s increased in light of COVID-19 is email marketing, but the security is often overlooked in periods of rapid change…Continue Reading: The Resurgence of Email Marketing – How to Run Impactful and Secure Campaigns in Light of COVID-19