Category: Email

Deliverability

5 reasons why marketers need DMARC

Red Sift

Whereas DMARC is a vital measure for email security, it's important businesses realize the marketing benefits of the email authentication protocol too. It can increase your deliverability, open rates, improve your inbox placement, and benefit the ROI on your email marketing  overall...Continue Reading: 5 reasons why marketers need DMARC

Read more
BEC

Making sense of email security and DMARC

Red Sift

Why is everyone making such a fuss about DMARC and its importance for email security? In short, because it’s easy for cybercriminals to send emails pretending to be you, and DMARC is the only protocol that can stop this. ...Continue Reading: Making sense of email security and DMARC

Read more