Google

From today, Google and Yahoo are rolling out new requirements for bulk senders, ushering in a new era of email compliance. If you’re just learning about this now, here’s a quick summary: Google and Yahoo now require bulk senders – those who send more than or around 5,000 emails daily – to meet a set…Continue Reading: February 1, 2024: A new era of email authentication begins

I am lucky enough to have been a marketer at multiple cybersecurity companies. From these roles, I have learned from some of the best in the business how to effectively partner with your security team on any initiative.  Given that Google and Yahoo’s bulk sender requirements are imminent,  it seemed like the perfect opportunity to…Continue Reading: How marketers can work with security to meet Google and Yahoo’s requirements

From February 1, 2024, the world of email marketing is set to shift as Google and Yahoo’s requirements for bulk senders (businesses that send 5,000+ emails a day) come into effect.  If you’re a marketer aiming to ensure consistent delivery to personal Google and Yahoo inboxes, it’s important you understand the upcoming changes and promptly…Continue Reading: What marketers should know about Google and Yahoo’s requirements for bulk senders

Confused if your organization is ready for Google and Yahoo’s new requirements for bulk senders?  I know the feeling. When the announcement came out in October, I was trying to figure out what they *actually* meant for people sending more than 5,000 emails a day.  Luckily the team at Red Sift has helped prepare this…Continue Reading: Are you ready for Google & Yahoo’s bulk sending requirements?

In October 2023, Google and Yahoo jointly announced new requirements to help deliver “a safer, less spammy inbox” for users.  The requirements will go into place on February 1, 2024 and are specific to bulk senders – those that send over 5,000 emails daily.  What are the new Google and Yahoo requirements for bulk senders?…Continue Reading: The world is not ready for Google & Yahoo’s bulk sending requirements: Now is the time to take action

In response to the ever-evolving challenges posed by spam, phishing, and email-based fraud, email service giants Google and Yahoo are set to implement significant changes for bulk senders (businesses that send 5,000+ emails a day) from February 1, 2024. The changes center around bolstering email authentication protocols, ensuring low spam rates, and making it easy…Continue Reading: A 2024 guide to mastering Google and Yahoo’s bulk email sender requirements