Category: Deliverability

BEC
14 May. 2025

DMARC: The best ROI for your organization

Jack Lilley

Executive summary: Implementing DMARC delivers one of the clearest, fastest returns on investment in email security. By authenticating outgoing mail and blocking spoofed messages, DMARC cuts the direct costs of phishing and Business Email Compromise, safeguards brand reputation, and boosts deliverability—ultimately driving revenue and trimming operational workload. Key takeaways: Email is a critical communication tool for…

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BIMI
22 Apr. 2025

Why DMARC and BIMI are a business priority

Jack Lilley

Email threats aren’t slowing down, and neither should your authentication strategy. In our recent joint webinar with Marigold, “From DMARC to BIMI: Navigating the New Email Authorization Landscape,” we broke down what today’s evolving standards mean for both security and marketing teams—and how to take action now with our free Red Sift Investigate tool.…

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Deliverability
22 Sep. 2020

What is an email bounce and how does it affect deliverability?

Joshua Harris

In a soft bounce case, the servers will keep trying to send the email. For hard bounces, the email is rejected and the servers will not try to send it again...Continue Reading: What is an email bounce and how does it affect deliverability?

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Deliverability
14 Jul. 2020

How FCrDNS affects email deliverability & security

Murtazah Shah

The objective of FCrDNS is to reduce the amount of incoming spam that is processed by a mail server. This check happens as soon as a connection is made to your SMTP server, prior to any other header information being received...Continue Reading: How FCrDNS affects email deliverability & security

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Deliverability
7 May. 2020

The Resurgence of Email Marketing – How to Run Impactful and Secure…

Red Sift

One element of the marketing mix that's increased in light of COVID-19 is email marketing, but the security is often overlooked in periods of rapid change...Continue Reading: The Resurgence of Email Marketing – How to Run Impactful and Secure Campaigns in Light of COVID-19

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Deliverability
21 Nov. 2018

Don’t bargain with your email security this Black Friday

Clare Holmes

Due to the year-on-year hype and increase in spending trend, retailers are increasingly becoming more appealing targets to hackers...Continue Reading: Don’t bargain with your email security this Black Friday

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PLATFORM

The Red Sift Pulse Platform

Internet-scale cybersecurity intelligence meets trusted AI.
OnDMARC

Protect against phishing and BEC attacks.
Brand Trust

Stop brand abuse, fraud and lookalike attacks.
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Continuously discover and manage external-facing and cloud assets.
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Real-time discovery and seamless monitoring for certificates.

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