brand trust

Executive Summary: Accurate logo detection is essential for protecting brands against misuse and fraudulent activities. Red Sift’s hybrid AI approach enhances detection precision, effectively balancing the reduction of false positives with the identification of genuine threats. This article: Introduction Logo detection is crucial for brand protection, helping identify logo misuse in lookalike domains and fraudulent activities….Continue Reading: Enhanced logo detection with AI: A hybrid approach

Brand protection refers to the strategy, tools, and rules a business has in place to prevent bad actors from abusing its brand. Implementing a brand protection strategy allows you to safeguard your reputation and revenue. It also protects anyone that comes into contact with your brand – including your customers…Continue Reading: What is brand protection?

In this whitepaper, we focus on the value of safeguarding consumer trust, how the changing ecommerce landscape amplifies email’s role in doing this, and how retail businesses can lock down the basics to secure consumer confidence now and in the future…Continue Reading: 88% of global retailers risk losing consumer trust: Download our brand-new report