safeguard-consumer-trust-with-DMARC

88% of global retailers risk losing consumer trust: Download our brand-new report

The retail sector is constantly battling to build brand, bolster reputation, and drive growth. But what are retailers doing to safeguard and maintain the consumer trust foundational to these? And how can businesses best do this in 2021?

88% of global retailers risk losing consumer trust by not fully implementing DMARC

In this whitepaper, we focus on the value of safeguarding consumer trust, how the changing ecommerce landscape amplifies email’s role in doing this, and how retail businesses can lock down the basics to secure consumer confidence now and in the future.


Download this exclusive whitepaper to discover

  • The true value of consumer trust
  • Email’s role in safeguarding trust in a digital landscape
  • How 88% of retailers currently risk losing consumer trust
  • Why DMARC and BIMI are essential for maintaining trust
  • How retailers can safeguard trust and see benefits 

PUBLISHED BY

Sabrina Evans

2 Dec. 2021

SHARE ARTICLE:

Categories

Recent Posts

VIEW ALL
Email

The best tools to protect yourself from SubdoMailing

Francesca Rünger-Field

In late February 2024, ‘SubdoMailing’ became a trending search term overnight. Research by Guardio Labs uncovered a massive-scale phishing campaign that had been going on since at least 2022. At the time of reporting, the campaign had sent 5 million emails a day from more than 8,000 compromised domains and 13,000 subdomains with several…

Read more
Product Release

Red Sift’s Spring 2024 Quarterly Product Release

Francesca Rünger-Field

This early into 2024, the cybersecurity space is already buzzing with activity. Emerging standards, such as Google and Yahoo’s bulk sender requirements, mark a new era of compliance for businesses reliant on email communication. At the same time, the prevalence of sophisticated cyber threats, such as the SubdoMailing campaign, emphasizes the continual hurdles posed…

Read more
Email

Navigating the “SubdoMailing” attack: How Red Sift proactively identified and remediated a…

Rebecca Warren

In the world of cybersecurity, a new threat has emerged. Known as “SubdoMailing,” this new attack cunningly bypasses some of the safeguards that DMARC sets up to protect email integrity.  In this blog we will focus on how the strategic investments we have made at Red Sift allowed us to discover and protect against…

Read more
Email

Where are we now? One month of Google and Yahoo’s new requirements…

Rebecca Warren

As of March 1, 2024, we are one month into Google and Yahoo’s new requirements for bulk senders. Before these requirements went live, we used Red Sift’s BIMI Radar to understand global readiness, and the picture wasn’t pretty.  At the end of January 2024, one-third of global enterprises were bound to fail the new…

Read more